The Jewellery Room
Wireframes — v3
1440px frames · 12-column grid · 24px gutters · 96px margins · 8px spacing system

Drag to pan · ⌘/Ctrl + scroll to zoom
Page Templates — high-level wireframes · 1440 / 12 col / 8px · luxury: images lead
50%
00 · Sitemapapproved structure · v2
The Jewellery Room · Information Architecture
Sitemap
Approved by client

Jewellery

/collections/jewellery
By Category
  • Rings
  • Necklaces
  • Earrings
  • Bracelets
  • Brooches
  • Jewellery Boxes
Gifting
  • Gifts for Her
  • Gifts for Him
  • Gifts by Occasion
  • Gift Cards
Filters
  • Gold · Silver · White gold
  • Rose gold · Plated
  • Diamond · Pearl · Emerald
  • Sapphire · Opal
  • Form · Price

Explore

/explore
Browse
  • Collections
  • Designers
New & Now
  • What just came in
  • What we're wearing now
  • Men's Jewellery

Designers

/pages/designers
Browse
  • All Designers (A-Z)
Featured
  • Helgstrand Jewellery
  • Soleya Jewellery
  • ASTERA Studio
  • Kinraden
  • Julie Sandlau
  • LIL Milan
New
  • Josephine Skriver Jewelry
  • Coralie Grzes
  • Rouvenat
  • ENNUI Atelier
  • Métier by tomfoolery
  • MYSTERYJOY
Popular
  • Ole Lynggaard
  • Georg Jensen
  • Engelbert
  • Le Soonar
  • Alexa Fine Jewelry
  • Dulong Fine Jewelry
Favourites
  • AKIND
  • Akva Jewellery
  • Kay Bojesen Jewelry
  • Shamballa Jewels
  • Ro Copenhagen
  • Bergsoe Jewellery

Stories

/stories
Read
  • Latest
  • Archive
Topics
  • Designer Features
  • Style Edit
  • Trends
  • Engagement

Guides

/guides
Size Guides
  • Ring Size Guide
  • Necklace Size Guide
  • Bracelet Size Guide
  • Bangle Size Guide
  • Earring Size Guide
  • Hoop & Huggie Size Guide
  • Anklet Size Guide
Diamonds & Materials
  • Diamond Buying Guide
  • Lab-Grown Diamonds, explained
  • Metals & gemstones
Care & Engagement
  • Quick Jewellery Fixes at Home
  • Jewellery Care Guide
  • Engagement Ring Guide

About

/pages/about-us
The Jewellery Room
  • About Us
  • Brand Manifesto
  • The Room Standard
  • The Founders
Showroom
  • Showroom Copenhagen
  • Book an Appointment
Help
  • Contact
  • Customer Service
Saved
  • Your Room
Footer & utility: Trust block (Bredgade 35 · founders · phone) · Customer Service · Your Account (Login, Orders, Your Room, Cart & Checkout) · Policies · Currency / Language / Search
01 · Frontpageimage-led · alternating editorial modules
Announcement / trust line
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Call to action
Hero — full-bleed lifestyle · headline bottom-left
Product rail — on our minds this month
P
P
P
P
P
P
Capsule / collab — asymmetric editorial pair
Still life
Portrait — large, offset
Editorial module — image / text
Still life — large
See products
Editorial module — text / image (mirrored)
See products
Worn — large
Product rail — second curated rail
P
P
P
P
P
P
Campaign tiles — 3-up
See products
See products
See products
Shop our looks — carousel · hotspots + product card
‹
Look — lifestyle image
Product
View product
›
Long-form — craft / SEO text
Pull quote — serif
"Pull quote — two lines of serif voice."
Attribution
Brand image — packaging / craft
Full-bleed — packaging & detail
Long-form — sustainable choices
FOOTER — logo · newsletter · payment · legal
02a · PLP — Categoryintro before grid · refine left
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Category intro + small selection
Selection
Selection
Selection
Refine (left, sticky) + product grid — editor's selection first
Refine
Primary
Independent designers only
Off
Designer+
Metal+
Stone+
Price+
Style+
Sustainable+
Provenance+
Sort: Editor's selection
Product
Product
Product
Product
Product
Product
Load more
SEO text
FOOTER — logo · newsletter · payment · legal
02b · PLP — Allutility listing · 4-up · no intro
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Refine (left, sticky) + full grid — straight to product
Refine
Primary
Independent designers only
Off
Designer+
Metal+
Stone+
Price+
Style+
Sustainable+
Provenance+
Sort: Editor's selection
P
P
P
P
P
P
P
P
P
P
P
P
Load more
SEO text
FOOTER — logo · newsletter · payment · legal
03 · PLP — Themededitorial header over the grid
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Editorial header — full-bleed theme image
Editorial intro — extended text
Product grid — pre-filtered
Product
Product
Product
Designer rail — designers in this edit
Designer
Designer
Designer
Designer
Guide cross-link
Guide illustration
Read the guide
Related themes
Theme
Theme
Theme
FOOTER — logo · newsletter · payment · legal
04 · PDPworn-first gallery · curator's note · logistics collapse
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Worn image — first, large
Detail image
Detail
Scale / on body
Size — guide link
Add to bag
Save to Your Room
Details & materials+
Shipping & returns+
Size & fit+
Showroom — try it on+
Designer cross-link
Designer portrait
The designer
Related pieces
Product
Product
Product
Product
Cross-links — why we chose this · size guide
Who chose this — curator
Size guide — illustration
FOOTER — logo · newsletter · payment · legal
05b · Explore — Balancedbalanced content / product
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Browse — two doors
Collections — big image tile
Designers — big image tile
New & now — what just came in
Product
Product
Product
What we're wearing now — content + product
Editorial image — full-bleed
Product
Product
Product
Product
FOOTER — logo · newsletter · payment · legal
05a · Explore — Content-ledcontent-led · editorial first, product secondary
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Editorial feature — full-bleed, dominant
Editorial intro — reading column
Browse — two doors
Collections — image tile
Designers — image tile
Story-style module — image + narrative
Editorial image — large
Read / shop
Product — single restrained rail
Product
Product
Product
Product
FOOTER — logo · newsletter · payment · legal
06 · Profiledesigners & heritage — magazine feature
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Profile hero — headline left, portrait right
Portrait — at the bench
Intro — the story, reading column
Quote — designer's voice, serif
"Quote — three to four lines in the designer's own words."
Designer name
Workshop — staggered image pair, captioned
Process — at the flame
Process — polishing
Body — how we found them
Collection rail — the opening edit · bleeds right, scrolls
Product
Product
Product
Product
Product
Long-form — Q&A at the workbench
Pull quote — serif
"Pull quote — two lines of serif voice."
Designer name
Brand image — packaging / signature detail
Full-bleed — branded packaging
Long-form — sustainable choices, Q&A
FOOTER — logo · newsletter · payment · legal
07a · Stories — Listinga publication, not a blog
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
LatestDesigner FeaturesStyle EditTrendsEngagementArchive
Featured story
Featured — full-bleed
Story grid
Story
Story
Story
Story
Story
FOOTER — logo · newsletter · payment · legal
07b · Stories — Articlelong-form · shoppable inline
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Article hero — full-bleed
Body — reading column
Full-bleed image
Full-bleed — editorial
Image pair — side by side, captioned
Image — detail
Image — worn
Pull quote — serif
"Pull quote — two lines of serif voice."
Inline image — wide
Shop our looks — pieces in this story · carousel
‹
Look — lifestyle image
Product
View product
›
Related stories
Story
Story
Story
FOOTER — logo · newsletter · payment · legal
08 · GuidesTOC + sections · tools & tables
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Table of contents — sticky
Guide sections
Illustration — how to measure
Help CTA — showroom / contact
Book appointment
Contact
FOOTER — logo · newsletter · payment · legal
09 · Textpageabout · policies · service
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Rich text — reading column
Optional — image
Image — optional
Optional — people / map / form
Action
FOOTER — logo · newsletter · payment · legal
10 · Componentslibrary - everything used across 01-09
The Jewellery Room - Design System
Components
Used across templates 01-09
Foundations
Type - headline / body / link
Buttons - solid / outline / small
Add to bag
See products
Small action
Chips - filter / topic / sort
MaterialTrendsSort: Editor's selection
Toggle - pager dots - carousel arrow
Off
›
Image placeholder + caption
Image - content name
Shoppable image - hotspots
Pull quote - serif + attribution
"Two lines of serif voice."
Attribution
Module tag
Module name - descriptor
Section title - eyebrow + title
Cards
Product card - 4:5
Product
Rail card - square, name + price
Product
Designer card
Designer
Story card - landscape
Story
Commerce
Refine panel - primary toggle + accordions
Refine
Primary
Independent designers only
Off
Designer+
Metal+
Stone+
Buy stack - PDP panel
Add to bag
Save to Your Room
Details & materials+
Shipping & returns+
Results + sort row
Sort: Editor's selection
Modules
Editorial module - image / text
Image
See products
Cross-link - designer / guide
Portrait / illustration
Read the guide
Cross-link card - square + link
Who chose this
Campaign tile
See products
Editorial header - overlay text
Shop our looks - carousel
‹
View
›
Help CTA panel
Book appointment
Contact
TOC + table
Q&A block
Global
Header - nav / logo / icons (active item underlined)
JewelleryExploreDesignersStoriesGuidesAbout
THE JEWELLERY ROOM
Footer - 4 columns + legal strip
Footer - logo · newsletter · payment · legal